FOLLOW FASHION MAGAZINE   —  FOLLOW IS THE NEW WEAPON!

A project where design met activism and craft became a form of voice.

We created an entire issue made to be used, not just read: 55 pages, 23 causes and infinite ways to express yourself.
Each spread invited readers to cut, fold, tear and wear their message, turning a fashion magazine into a protest tool.

A bold, tactile and collaborative piece connecting fashion, communication and social relevance through design.

Role
Senior Art Director,
Concept Development,
Storytelling

Agency
HAVAS

Client
Follow Fashion Magazine

Category
Spirits & Lifestyle

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